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Who to Hire / Retention and lifecycle

Retention and lifecycle

Email, SMS, subscriptions, and the reviews that keep a customer. The lists are Email and SMS platforms, Email and SMS agencies, Subscriptions, Loyalty and referrals, and Reviews. Each one names the firm I would call first, then a few alternatives. I would talk to that first name before I sign with anyone else.

Email and SMS platforms

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When the list needs a platform the rest of the stack can use.

Email and SMS agencies

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When I want a team running the flows, not another login.

Subscriptions

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When a product should come back on a schedule.

Loyalty and referrals

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When points or a referral should bring the next order.

When the product page needs reviews I trust.